About Us

I am Silvio Gervasio. Neapolitan, an entrepreneur with many sides, born on 03-19-1990.

I started my business career selling for third-party brands such as:

1.Euronics, Auchan Shopping Center in Giugliano 2008-2009
2.Harmont & Blaine, Fashion District in Valmontone 2010-2011
3.Iceberg, Boutique on Via Del Babuino, Piazza Di Spagna Rome 2011-2012
4.Emporio Armani in Piazza Dei Martiri, Naples 2013-2014
5.I created Peem Agency in 2013 and ran it every year until 2017
6.I created Sunset Therapy in 2013 and ran it every summer season until 2017
7.I created New Gersi in 2017
8.In 2018 and 2019 I lived in Ibiza, collaborating with Event Promotion Agencies, opening a VAT number, and building a concierge business, as well as working as a Brand Ambassador for an Italian E-Bike company, focusing on promotional positioning, B2B, and B2C
9.In 2020-2021, the destruction of everything that had been built due to the global pandemic.
10.In 2022-2023, I inaugurated the Virgin Active Collection Club on Via Nazario Sauro, Naples (Seafront)
11.In 2023, I managed a luxury niche perfumery in Positano until my road accident in September 2023
12.At the beginning of February, as soon as I recovered from the accident, I opened a VAT number to relaunch

New Gersi & Peem Agency, along with Sunset Therapy.


👔 New Gersi — Fashion Brand

New Gersi is a Made in Italy fashion brand. Clothing, accessories, and a Personal Shopper service dedicated to those who want to dress with quality and identity. Without compromise.

Every garment is carefully selected for men, women, and children.

🎯 Peem Agency — Advertising Event Management

Peem is a digital communication and marketing model specialized in creating strong digital identities. We develop websites on Shopify, manage online presence, and design advertising, event, and fashion strategies for brands and entrepreneurs looking to grow online.

We work with entrepreneurs, creatives, and companies that believe in the power of authentic communication — from brand identity to social media, from events to integrated online presence.


Our Direction

Two projects, one vision: building brands that leave a mark.

We believe that fashion and communication have something in common: they are both about identity. Our goal is to help people and brands find their own voice — authentic, recognizable, and memorable.

We are based in Naples, operate throughout Italy, and have our sights set on Europe.

Made in Naples, Italy.